Tech Talk - Sharpen it up!
As digital editor at Hero Images, I'm tasked with the responsibility of quality assurance for each and every image our shoot team selects. Our images must be de-branded, the colour must be en pointe,[...]
Tech Talk: Back it up!
One of the questions I often get asked is, “Do I really need a backup?” The answer is an emphatic and resounding “YES”. I know it sounds so obvious and simple but how many times have you seen on[...]
Behind the image: Pets and their owners
After each shoot, the Hero team sits down to go through all 3000+ images captured that day. Although that number may seem overwhelming, there is usually one image that stands out from the rest. Maybe[...]
Tech Talk: Fast Lenses Make Me Happy.
We are constantly looking for ways to make our images more authentic. While there are many factors that can contribute to or detract from the authenticity of an image, (models, location, styling…)[...]
Behind the Image: Science Centre
Did you know that on a typical shoot day with Hero we can shoot up to 100GB worth of memory cards? That’s roughly 3000 images. Per camera! In all of these gigabites there is usually one image that[...]